Fitelo, India’s highest-rated fitness and wellness platform achieved a groundbreaking milestone by securing an investment on Shark Tank India Season 4.
As one of the most promising Shark Tank brands, Fitelo’s success adds to the legacy of the famous brands from Shark Tank that have reshaped industries.
After two prior attempts, Fitelo’s unwavering determination and vision finally resonated with the Shark Tank sharks, leading to a successful deal with Vineeta Singh and Namita Thapar. The investment is now counted among the best Shark Tank deals of the season, highlighting Fitelo’s potential to revolutionise India’s health and wellness industry.
Co-founders Sahil Bansal and Mehakdeep Singh (Mac Singh) took the stage with a compelling pitch, sharing their ambitious goal to make India obesity-free and revolutionize the way Indians approach weight loss and wellness.
A Vision That Stands Apart
In an industry dominated by generic fitness solutions, Fitelo, the new shark on Shark Tank India, has set itself apart by offering a holistic and personalized approach to health and wellness.
Unlike conventional apps, Fitelo integrates customized meal plans, expert fitness guidance, and lifestyle coaching, tailored to each user’s unique needs.
Whether through gym-based workouts, home exercises, or dance-inspired fitness like Bhangra, Fitelo ensures that every individual finds a program that works for them.
What truly sets Fitelo apart is its commitment to simplicity, offering users homemade meals instead of fancy, complicated diets. By focusing on real, everyday food, Fitelo has made healthy eating more accessible and sustainable.
Additionally, users can still enjoy their favorite cheat meals in a healthier way through Fitelo’s 1000+ in-house recipes, making their journey to wellness both enjoyable and natural.
With a business currently valued at ₹110-120 crore, Fitelo has demonstrated remarkable growth, both in numbers and in impact. The platform’s data-driven methodology and expert-backed programs have made it a trusted Shark Tank healthy brand, helping individuals achieve sustainable health transformations.
Overcoming Challenges to Achieve Success
Success didn’t come easy. Fitelo’s first two attempts on Shark Tank India ended without a deal, but each setback only fueled the team’s determination.
The founders took valuable insights from past experiences, refined their approach, and returned stronger than ever. Their perseverance was finally rewarded when Vineeta Singh and Namita Thapar recognized Fitelo’s potential and invested in its future.
A Defining Moment for Fitelo
“This investment is not just a financial boost, it’s a validation of our mission,” said Sahil Bansal, Co-founder of Fitelo. “We have always believed in our vision of making India healthier, and today, with the support of our investors, we are one step closer to achieving it.”
“This journey has been about resilience,” added Mac Singh, Co-founder of Fitelo. “Rejections didn’t deter us, they only made us stronger. We are thrilled to have Vineeta Singh and Namita Thapar on board, and we are excited about the future of Fitelo.”
Join the Movement
As Fitelo embarks on this new phase of growth, the company invites individuals across India to take charge of their health. With a 4.9-star rating on Google, Fitelo has already empowered 2Lakh+ users with science-backed, expert-guided wellness solutions.
Among all the sharks in Shark Tank India, the belief in Fitelo’s vision has set the stage for its next big leap in making India obesity-free.
The journey to better health starts today. Join Fitelo and be a part of India’s health revolution. Sign up now and take the first step towards a healthier you!
https://fitelo.co/shark-tank-plans/
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